XYLO Worldwide, Background
Adidas X Leicester City F.C
"An Ode To Leicester"
F.A Cup Final Promo Campaign

The Brief.

To the run up to the 2021 FA Cup Final against Chelsea, we created a pre-final promo video to not only to celebrate the football club, but the wider residents of the city, the diversity of their fans; embracing their underdog attitude, to shot towards the stars and to believe that impossible is nothing. The video went across all social platforms during the weekend of the final, bringing the whole city together to support their team for them to win at the final 1-0.

adidas, leicester city football club, an ode to leicester, campaign, football, marketing, creative campaign, leicester fans, sports, football, lcfc
adidas, leicester city football club, an ode to leicester, campaign, football, marketing, creative campaign, leicester fans, sports, football, lcfc
adidas, leicester city football club, an ode to leicester, campaign, football, marketing, creative campaign, leicester fans, sports, football, lcfc
adidas, leicester city football club, an ode to leicester, campaign, football, marketing, creative campaign, leicester fans, sports, football, lcfc
adidas, leicester city football club, an ode to leicester, campaign, football, marketing, creative campaign, leicester fans, sports, football, lcfc
adidas, leicester city football club, an ode to leicester, campaign, football, marketing, creative campaign, leicester fans, sports, football, lcfc
adidas, leicester city football club, an ode to leicester, campaign, football, marketing, creative campaign, leicester fans, sports, football, lcfc
adidas, leicester city football club, an ode to leicester, campaign, football, marketing, creative campaign, leicester fans, sports, football, lcfc
adidas, leicester city football club, an ode to leicester, campaign, football, marketing, creative campaign, leicester fans, sports, football, lcfc
adidas, leicester city football club, an ode to leicester, campaign, football, marketing, creative campaign, leicester fans, sports, football, lcfc
adidas, leicester city football club, an ode to leicester, campaign, football, marketing, creative campaign, leicester fans, sports, football, lcfc
adidas, leicester city football club, an ode to leicester, campaign, football, marketing, creative campaign, leicester fans, sports, football, lcfc
adidas, leicester city football club, an ode to leicester, campaign, football, marketing, creative campaign, leicester fans, sports, football, lcfc
adidas, leicester city football club, an ode to leicester, campaign, football, marketing, creative campaign, leicester fans, sports, football, lcfc
adidas, leicester city football club, an ode to leicester, campaign, football, marketing, creative campaign, leicester fans, sports, football, lcfc

Services
Content Creation, Production

Credits

Director/DOP: Mr.Kenzo
Producer: Amy Drucquer
Ode Written by: Flynny O'Flynn
LCFC Fans featuring: Goldy Bindra, Ann Jackson, Sanjay Chauhan, Jay Chauan, Nathan Nixon, Izzy Lloyd, Dr Michael Drucquer, Sophie Jones, Ivan Liburd, Neil Patel
Recorded and Mixed by: Priv OTB at HQ Recordings
Many Thanks to: Yasin El Ashrafi and PGD Studios.